Samsung introduced its latest plans for the future of television during the CES 2026 VD Deep Dive Session. The company focused on how it aims to shape what people can expect from TVs in the coming years. This session gave details about Samsung’s new ideas for both the technology and design of its upcoming television products.
During the presentation, Samsung talked about how television use has changed over time. The company said that TVs are no longer just for watching shows or movies. They are now used for a wider range of activities including gaming, video calls, and accessing online services. Samsung said it wants to meet these new needs by making products that support all these uses in a simple way.
Samsung also shared some details about its approach to display technology. The company said it is working to improve picture quality, color accuracy, and brightness. It mentioned efforts to make screens that use less power and last longer. There was a focus on making TV designs thinner and easier to fit into different types of rooms. Samsung said future models will continue to get smarter, with more support for voice control and new apps.
Another point from the session was Samsung’s interest in making TVs that are more connected. The company said it is building features that let TVs work smoothly with other devices in the home, like smart speakers and phones. This includes ways to share content between devices and control them from one place. Samsung said this will help users manage their homes and entertainment more easily.
The presentation also included some information about Samsung’s plans for making its products better for the environment. The company said it is using recycled materials in some of its TVs and working to lower energy use. Samsung said it wants to cut waste in its factories and make it easier for people to recycle old TVs.
Samsung ended the session by saying it is committed to finding new ways to meet the needs of television users. The company said it will keep looking at how people use TVs and make changes to improve both the experience and the impact on the environment. Samsung plans to announce more details about new products later in the year.
View the original press release.
