Samsung 65-Inch Class The Frame 4K QLED Smart TV is marked down to $1,439.99 from $1,799.99, so you are saving $360 on a model that is very much a “buy it and keep it for years” kind of TV. The big thing with The Frame is that it does not look like a TV when it is off. It hangs flat on the wall and is made to look like wall art instead of a black box. If you care how your living room, bedroom, or open space looks, this alone is a strong reason to pick it over a standard 65 inch set. You get a 64.5 inch real screen size with a matte display that cuts down reflections, so you can keep lights or windows on without everything turning into a glare fest. The 4K resolution (3,840 x 2,160) with Quantum HDR and wide viewing angle means it still works as a “proper” big screen for movies, sports, and gaming, not just something that pretends to be a picture frame.
On the picture side, this Samsung 65-Inch Class The Frame 4K QLED Smart TV uses the NQ4 AI Gen2 Processor with 4K AI Upscaling, which means even regular HD cable or older shows will look sharper and closer to 4K. Motion Xcelerator 144Hz and a 120Hz panel (up to 144Hz) help a lot if you watch fast sports or hook up a gaming console or PC, since motion blur stays down and the image looks smoother during fast action. Features like Dual LED contrast, Supreme UHD Dimming, Real Depth Enhancer, and Filmmaker Mode are there so you can tune the picture for movies at night, live TV during the day, or gaming without needing to be a pro at picture settings. It also has Auto HDR Remastering and EyeComfort Mode, so it can tone things down for night watching to be a bit easier on your eyes.
Sound is not an afterthought here either. You get 40W output with a 2.0.2 channel speaker layout, Dolby Atmos, Object Tracking Sound, and Adaptive Sound Pro. In plain terms, the TV does a decent job of making sound feel like it follows what is on the screen, and it can adjust dialog and effects based on what you are watching. If you later pick up a Samsung soundbar, Q-Symphony lets the TV speakers and soundbar work together instead of you having to turn one off. Bluetooth audio is built in, so you can pair wireless headphones or speakers if you do not want to disturb anyone late at night, and 360 Audio support is nice if you have Samsung buds and like a bit of surround feel without a full home theater setup.
As a smart TV, the Samsung 65-Inch Class The Frame 4K QLED Smart TV runs on Tizen Smart TV with built-in Alexa and Bixby, so you can use voice control and skip a lot of menu clicking. It works with Alexa and Google Assistant speakers, has Samsung TV Plus for free channels, and a web browser for light browsing from the couch. The SmartThings and Matter hub features mean the TV can be part of your smart home, talking with lights, plugs, and other gear. For everyday use, you get handy tricks like TV to Mobile and Mobile to TV mirroring, tap view for fast casting from your phone, sound mirroring, and Multi-View with up to two videos at once, which is nice for watching a game while keeping an eye on a stream or social feed. With the current $360 discount, you are getting a 65 inch QLED set that doubles as wall art, has strong picture and sound, and a full smart feature set, all at a price that makes more sense if you want both style and performance in the same purchase.