The Samsung 77-Inch Class OLED S90F 4K Smart TV, NQ4 AI Gen3 Processor, 4K AI Upscaling Pro, OLED HDR +, Motion Xcelerator 144Hz, Samsung Vision AI, Alexa Built-in is down to $1,999.99 right now, which is a $1,500 discount off its regular price. If you’ve been waiting to jump to a big OLED screen, this is the kind of drop that makes it easier to justify. A 77-inch OLED is huge, so you’re getting that theater-style screen size along with the deeper blacks and strong contrast that OLED is known for. With a 4K resolution of 3,840 x 2,160, you’ll have plenty of detail for movies, sports, and games, and the anti-reflection design helps keep the picture clear even if you have windows or lamps in the room.
This model runs on Samsung’s NQ4 AI Gen3 Processor with 4K AI Upscaling Pro, which matters if you watch a lot of regular HD channels, older streaming shows, or Blu-rays that aren’t in 4K. The TV works on that content and cleans it up, so you get a sharper picture without having to worry about what resolution the source is. OLED HDR+ helps brighten highlights and deepen shadows, so night scenes, dark movies, and games look more detailed instead of washed out or muddy. If you care about motion, the native 120Hz refresh rate that can go up to 144Hz is good news for sports fans and gamers. Fast action, like football, racing, or shooters, will look smoother and less blurry compared to older 60Hz sets.
If you game on a PC or newer console, that 144Hz Motion Xcelerator feature is a big deal. It means smoother gameplay if your system can push higher frame rates, and you’ll notice it most in quick games where every frame helps. The 77-inch size also makes split-screen gaming more comfortable because each player’s section is still pretty large. Since this is part of Samsung’s 9 series, you’re also getting their higher-end picture tech rather than an entry-level model. The anti-reflection screen can help cut down on annoying glare, which is useful if your TV is in a living room with lots of light during the day.
As a 4K Smart TV with Samsung Vision AI and Alexa built-in, you’re getting all the usual smart features without needing extra boxes for basic streaming. You can use voice control for things like changing inputs, searching for shows, or checking the weather. If you already use Alexa in your home, this TV should fit in with your setup, and you can just talk to it instead of hunting around for the remote for simple tasks. When you look at the full package—77-inch OLED panel, 4K resolution, AI processor, OLED HDR+, 120Hz panel up to 144Hz, anti-reflection, and built-in smart features—for $1,999.99 with a $1,500 savings, it’s a strong option if you want a premium big-screen TV without paying the usual high-end price.
