Hisense, a company known for its electronics and home appliances, has announced new products aimed at making homes smarter before the FIFA Club World Cup 2025. The company is focusing on helping fans get more enjoyment both from watching the games and from their home environment in general.
The new lineup from Hisense includes smart TVs and home appliances that are designed to work together more smoothly. These products use technology that can adjust settings for things like lighting, temperature, and sound. The goal is to help people feel more comfortable and relaxed at home, especially when watching important sports events. Hisense says their smart TVs offer improved picture quality and better sound, which can help viewers feel more engaged during games.
In addition to entertainment products, Hisense is also offering appliances such as refrigerators and air conditioners that connect to the same smart system as their TVs. These appliances can be controlled using a single app or device, giving users more control over their environment without having to get up or use several remotes. This is meant to add more convenience to the daily routine, and the company points out that these products are built to be energy-saving as well.
Hisense has been a sponsor of international football events in the past and is working with FIFA for the 2025 Club World Cup. The company sees sports sponsorship as a way to reach a wider group of customers and to show how their products can fit into the lives of fans. By focusing on smart living, Hisense wants to be seen as a brand that can help people enjoy major sports events from home with more comfort and less hassle.
The company’s approach is to tie the excitement of live sports to daily home life. By launching these smart products around the time of a big global tournament, Hisense is aiming for its brand to be part of the experience for soccer fans and families alike. The company says it will keep working on new features and products that can help people stay comfortable and connected at home, whether they are watching sports or just spending time with family.
View the original press release.
